Recommended Website Tools for Service Business
Disclosure: Some of the products on this page are affiliates. When you buy through my links, I may earn a commission at no extra cost to you.
Website Builders
Squarespace
The most versatile drag-and-drop website builder. Best for creatives, new businesses, and small to medium-sized businesses.
Shopify
Shopify and Squarespace can be integrated to build a beautiful custom site that also have powerful ecommerce features.
You can get a custom domain directly from these platforms, or from Namecheap which sometimes has lower prices.
Other Essentials
Terms of Use and Privacy Policy
Terms and policy pages are required for websites in U.S. and Canada to protect your business and website visitors.
SEOSpace Plugin
SEOSpace simplifies SEO for Squarespace with detailed recommendations, checklists, and monitoring dashboard.
Kit (formerly ConvertKit)
Kit makes starting email marketing easier with a generous free plan, simple interface, and visual automation builder.
Squarespace Plugins
Most of the plugins recommended below are from Elfsight because they allow you to use the plugins for free (with a few caveats like showing their logo). More importantly, if you manage multiple websites or want to use various different plugins, you can get their 96-app pack that gives access to all their plugins.
Website Templates for Service Business Solopreneurs
If you need a budget-friendly, effective website in less time, check out Squarespace website templates from Kseniia Design Studio; some of my favourites are linked below.
